Overview

Lance Reich is an intellectual property attorney with over twenty-five years of experience.  Lance specializes in complex patent prosecution and litigation, with a particular emphasis on electronics, computer software, consumer products, and agricultural products.  In particular, Lance has represented major U.S. companies in patent and trademark matters before the U.S. Patent and Trademark Office, U.S. District Courts, and before the U.S. International Trade Commission.  He is a specialist in administrative proceedings before the USPTO such as inter partes reviews, ex parte reexaminations, and Post Grant Proceedings.  He is often called on as an expert on patent administrative law in patent litigation matters.

Mr. Reich has expertise in administrative law challenges against federal agency actions, including those at the USPTO, including litigation against the government in the federal district courts, appellate court, and the US Supreme Court.

Mr. Reich also practices in plant-related intellectual property, including prosecution of US and international plant patents, litigation, and transactions.  He has worked with both genetically modified plants and asexually propagated varieties.  He has been qualified in district court as an expert witness on plant patent law representing the Board of Regents of the University System of Georgia.  

Mr. Reich has represented youth soccer clubs in America over most of his practice.  Lance grew up as an avid youth soccer player in Florida, playing in both high school and college.  He has helped spearhead the initiative to allow training compensation and solidarity fees in the United States.  Lance is highly skilled in sports entity formation, regulation, and investment.  He has advised entities on sports-related transactions, and the diligence process in vetting sports assets for purchase.  He has also litigated sports cases before administrative tribunals in the United States and throughout the world.  Beyond training compensation and solidarity fees for the men’s soccer game, he has advocated for the expansion of all soccer benefit programs to women’s soccer programs.  

Mr. Reich has an AV Martindale Rating and has been quoted on intellectual property issues in Bloomberg, InsideCounsel, Corporate Counsel, Law360, and the ABA Journal.  He has been quoted on sports issues in ESPN, Sports Illustrated, the AP Newswire, and Soccer America.

Professional or Trade Affiliations:

  • AIPLA  Electronic and Computer Law Committee
  • AIPLA Patent Trials and Appeals Board Committee
  • Washington State Patent Law Association

Honors & Awards:

  • “AV” Peer Review Rated- Martindale-Hubbell Law Directory
  • Georgia Legal Elite, Georgia Trend Magazine (2005-2006)
  • Washington SuperLawyer (2009)

Publications & Presentations:

  • “Cognitive Biases Make Judges and Juries Believe Weird Things,” SciTech Lawyer, Vol. 10, No. 1, (Fall 2013).
  • Chapter Author, “Building and Litigating a Patent Portfolio,” Patent Enforcement: Best Practices, Aspatore Books, 2007.
  • Intellectual Property for the Software Manager, Written Module for Undergraduate and Graduate Courses, Southern Polytechnic State University, 2005.
  • “Protecting Tiny Gizmos,” National Law Journal, Vol. 26, No. 21, pp. S-1, 18-19, January 26, 2004.
  • “Provisional Application Practice in View of New Railhead: Compliance with §112,
    during Prosecution, Examination, and Litigation,” Presentation to AIPLA Partnering in Patents IX, with USPTO Art Unit 2800, Arlington, Virginia, October 16, 2002.
  • “One of Skill in the Art of Software Engineering: The Rising Tide,” J. Pat. & Trademark Off. Soc’y, Vol. 84, No. 4, pp. 269-290, April 2002; reprinted in Mitteilungen der deutschen Patentanwalte, Vol. 2, Feb. 2003, pp. 49-57.
  • “Dot.com (Patent Pending): Patents are Now Central to Business Strategy.” Florida Bar Journal, Vol. 75, No. 3, pp. 42-47, March 2001.
  • “Time’s Up: Inaction Causes Loss of Patent Rights.” South Carolina Lawyer, Vol. 10, No. 4, pp. 33-36, January/February 1999. (cited in STX, Inc. v. Brine, Inc., 37 F. Supp 740, 760 fn. 4, 50USPQ2d 1236, 1255 fn. 4 (D. Md. 1999)).